How we trigger emails
Xama gains permission to send e-mails on your behalf when you link your email account to Xama. For Microsoft and Google, Xama has a verified application that makes this possible. This verification is visible on the consent screen, normally in the form of a blue tick or similar.
To trigger an email with Microsoft or Google, we use the consent that you have provided and trigger an email via the API. We do not send the emails from our servers, rather the email is sent directly from within your Microsoft or Google account, similar to what it might be if you sent the email from your favourite email client, for example, Outlook.
I receive an IP related error
From time to time we get customers who report that they receive a bounce back email quoting an issue with an IP address. Understandably the assumption is that the issue relate to the IP address of Xama, but this is not the case. The email does not originate from Xama, but rather from your own email service, and so the IP which are referred to here is in fact the IP linked to your email services.
One of the most common cases we have come across, is that it happens to Microsoft accounts that are still on trial or are relatively new. Trial or new accounts are seen as less trustworthy and using an API to send bulk emails can be seen to have added risk. So, even though you are able to send emails manually, it could be that API generated emails get blocked.
How do I resolve the issue?
If you are still on a trial account for your email, then upgrading to a paid version will likely resolve the issue.
However, there are also multiple other reasons why IP addresses can be flagged as untrustworthy. Unfortunately Xama do not have any additional information to help in this regard as these issues lie with your email provider.
You can visit help pages, such as this one from Microsoft, but ultimately the best way to resolve the issue will be to contact Microsoft or Google support. Include as as much information about any messages you receive as possible.
